Schema Markup Generator
Generate valid JSON-LD structured data for Organization, LocalBusiness, Article, Product, FAQ and Person.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Acme Ltd",
"url": "https://example.com",
"logo": "https://example.com/logo.png",
"description": "We build practical tools for the web.",
"telephone": "+44 20 7946 0000"
}
</script>Schema markup is the structured-data vocabulary search engines read to understand what a page is about. Add it and your listing becomes eligible for rich results — star ratings, FAQ dropdowns, product prices, article bylines and knowledge-panel details. This generator writes valid JSON-LD, the format Google explicitly recommends.
Pick a schema type, fill in the fields, and copy the finished <script type="application/ld+json"> block into the <head> of the matching page. JSON-LD sits in one block and never touches your visible HTML, which makes it far easier to maintain than microdata or RDFa.
Two rules keep you out of trouble: the markup must describe content that is actually visible on the page, and each page should carry only the types that genuinely apply. Test the output in Google's Rich Results Test before shipping. Nothing you enter here is uploaded — the JSON is built entirely in your browser.